Uwajimaya Food Hall
Seattle, WA
Seattle, WA
Along with a re-brand of their food hall's website to mirror the updated branding for the overarching grocery store brand, Uwajimaya wanted to update their site with more narrative reflective of their humble, informative tone of voice used elsewhere.
The updated site copy is informative and conversational.
Updated copy (right) aimed to make it less intimidating for newcomers to order with Favorite Dish highlights and background about each business and cuisine featured.
The Project
Uwajimaya Food Hall was a full website project including homepage, neighborhood, retailers, and contact pages.
Website Extract
Dochi Mochi Donuts
Blending a Japanese rice cake, or mochi, and an American fried donut, Dochi was created. These tender, gluten-free doughnuts are soft, chewy with a lightly crisped exterior.
As a reflection of their best friend founders, the unique bubble-ring shape is perfect to tear-and-share if you’d like to split and share with your best friend.
If you’ve got a similar project, don’t hesitate to reach out. I’ve had a long rest and I’m ready to do magic again.
NOTE: full page screenshots are a bit glitchy so some text is distorted or missing.
