Finer Things
Online Only
Online Only
Created to provide women over 40 a space dedicated to their unique life stage, Finer Things is an online lifestyle destination for all of the finest things in life. Content ranged widely from beauty and fashion to relationships and technology.
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"For three months now, Franki has been writing search-engine-optimized blogs for my upcoming site launch. Initially, she drafted the copy for our brand itself (and has continued to consult on the development of the brand assets and identity alongside content writing). Across numerous topics, she’s well-researched, clear, and engaging. She pitches new ideas with creativity and my audience in mind, and she tackles my ideas with zest. I never have to change a word (and I’m a lawyer, so that’s saying something). She’s digitally savvy, incredibly quick with communications, and delivers everything on time. I hope to continue to work with her for many more months."
Work Overview
Alongside content writing for Finer Things since January 2022, I have assisted the Westfield Creative email marketing team with copywriting and content curation for emails to link the email content with ongoing website content.
Above email had a 32.5% Open Rate.