Phoenix Bikes is a Virginia-based operation. Their Earn-A-Bike program teaches teenagers from 12 to 17 years old how to fix bikes and serve the metropolitan DC community.
They needed a booklet to outline the steps for participants to continue their involvement with the program following the initial process. The booklet needed to provide space for those involved to write in their responses and track progress while being engaging and eye-catching for the middle school to high school age range utilizing the document. The solution was a clean, minimalist design with pops of the primary orange branding color.